Hi! I'm George.

In case we haven’t met yet, I’m a Marketing and Sales Coach who has created two successful businesses – all without paid ads, a huge email list or complicated multi-step funnels.

I’ve worked in small business for almost 20 years, mostly doing business development, so I know A LOT about making small businesses work, building genuine relationships, audience-led marketing and selling with heart.

My favourite work is helping driven heart-led coaches and course creators build a highly targeted audience, create messaging that stops the scroll and a sizzling hot offer which is sold from the heart.

I’m also a retired perfectionist, so I know a LOT about procrastination, overthinking, self-doubt and how to stop being my own worst enemy.

My clients have raised their prices, smashed monthly income targets, created and sold out new coaching offers and fallen in love with the process of building their business the high-vibe way.

I do what I do because I never want to see another woman held back from doing what she wants in her life because she has a lack of confidence in her own amazing abilities. I choose this for myself and I can help you choose it for yourself too. It’s YOUR turn.

My mission in the world

My vision is that to create a world of women who are not afraid to shine brightly and create waves with their impact locally and globally.

I do this by give every determined woman the magical space, step-by-step strategies and the confidence to run a successful, sustainable business that powerfully impacts them, their family and the world and helps them say YES to themselves more often.

My values, as I carry out this work

Warrior Spirit

  • Have fun and be brave – be passionate and determined
  • Strive to be better every day – continuous improvement all adds up

Servant Heart

  • No one gets left behind – we go the extra mile
  • I believe in people – even when they don’t believe in themselves

Entrepreneur Head

  • Simple is smart – the smartest solution to any problem is often the simplest one.
  • Ownership mentality – ultimately only you are responsible for whether you succeed or fail.